CKE Press Release

Breakfast Sandwich

June 29, 2015

CARL’S JR. AND HARDEE’S OFFER A BETTER WAY TO DO PORK FOR BREAKFAST

New Grilled Pork Chop, Egg & Cheese Biscuit arrives today

CARPINTERIA, Calif.--(BUSINESS WIRE)--People are used to enjoying bacon, sausage or ham for breakfast but pork chops have been a rare treat until now: introducing the new Grilled Pork Chop, Egg & Cheese Biscuit, available now at all participating Carl’s Jr.® and Hardee’s® restaurants. The savory new breakfast sandwich features a grilled, boneless, pepper-crusted pork chop, fluffy folded egg and a slice of melting American cheese, served on the chains’ award-winning, freshly-baked Made from Scratch™ buttermilk biscuits, baked fresh inside the restaurants every day.

“For most people, breakfast just isn’t breakfast without pork on the menu, and we have all the classics from bacon, to sausage to ham,” said Brad Haley, chief marketing officer for Carl’s Jr. and Hardee’s restaurants. “But sometimes people like their pork a little more upscale so we came up with a boneless, grilled pork chop that has a nice pepper-crust around the edges and tastes amazing inside one of our hot, freshly-baked, Made from Scratch Biscuits. You can get it with a fluffy folded egg and a slice of melting American cheese or, for pork purists, you can get a slice of the grilled pork chop by itself in a biscuit. Either way, pork chops just might become a new classic breakfast meat.”

The new Grilled Pork Chop, Egg & Cheese Biscuit is available for $3.29 and may also be ordered in a combo meal with Hash Browns and a drink for $4.99. Prices may vary by location. For a limited time, visit www.carlsjr.com/coupons or www.hardees.com/coupons to download a coupon for $1 off any size Grilled Pork Chop, Egg & Cheese Biscuit combo, valid at participating locations.

Follow Carl’s Jr. and Hardee’s on Facebook (www.facebook.com/carlsjr and www.facebook.com/hardees), Twitter (@CarlsJr and @Hardees) and Instagram (@CarlsJr and @Hardees) for the latest product news and promotional offers. Download the Super Star® Rewards app from the iTunes Store and Google Play and check in to redeem Carl’s Jr. and Hardee’s products on the spot, save points for a high-value reward, check out the full menu, and use the store locator to find any Carl’s Jr. or Hardee’s in the U.S.

About CKE Restaurants Holdings, Inc.

CKE Restaurants Holdings, Inc. (“CKE”) is a privately held company headquartered in Carpinteria, Calif. Through its subsidiaries, CKE owns and licenses Carl’s Jr.® and Hardee’s® quick-service restaurants. CKE operates Carl’s Jr. and Hardee’s as one brand under two names acknowledging the regional heritage of both banners. After opening its first restaurants in New York and New Jersey this spring and recent international openings in Canada, Colombia and Guatemala, CKE now has a total of 3,584 franchised or company-operated restaurants in 44 states and 35 foreign countries and U.S. territories. Known for its one-of-a-kind premium menu items such as 100 percent Black Angus Thickburgers®, Made from Scratch™ Biscuits, Hand-Breaded Chicken Tenders™ and Fresh Baked Buns, as well as an award-winning marketing approach, the Carl’s Jr./Hardee’s brand continues to deliver substantial and consistent growth in the U.S. and overseas. The Carl’s Jr./Hardee’s system is now 87 percent franchised, with international restaurants representing 18 percent of the system. For more information about CKE, please visit www.ckr.com or its brand sites at www.carlsjr.com and www.hardees.com.