CKE Press Release
December 18, 2012
Carl's Jr. and Hardee's Turn Ho-Ho-Ho into Hot-Hot-Hot with the New Jalapeño Turkey BurgerWith just 490 calories, the spicy new offering gives guests a lean, cravable option for an early start on New Year’s resolutions
CARPINTERIA, Calif.--(BUSINESS WIRE)--Carl’s Jr.® and Hardee’s® are spicing up the holidays with the introduction of the Jalapeño Turkey Burger. At just 490 calories, the newest addition to the award-winning line of Charbroiled Turkey Burgers offers indulgently spicy taste and a leaner, lower-calorie meal option this holiday season and into the New Year. The Jalapeño Turkey Burger is available now at all Hardee’s locations and will be offered at Carl’s Jr. restaurants starting tomorrow.
The charbroiled Jalapeño Turkey Burger features sliced jalapeños, pepper-Jack cheese and creamy Santa Fe sauce, served on a whole wheat bun with sliced red onion, lettuce and tomato. The Jalapeño Turkey Burger is available starting at $3.49. Prices may vary by location.
“Carl’s Jr. and Hardee’s were the first fast food chains to introduce turkey burgers across the nation and they are still very popular almost two years later,” said Brad Haley, chief marketing officer at CKE Restaurants, parent company of Carl’s Jr. and Hardee’s brands. “Their popularity stems from the fact that they still offer the kind of great taste and indulgence that all of our burgers are famous for but, because they are charbroiled turkey burgers, they also offer a lighter, lower-calorie alternative to beef burgers. Our latest addition to the line, the new Jalapeño Turkey Burger, is no exception. With sliced jalapeños, pepper-Jack cheese and our famous Santa Fe Sauce, you don’t have to give up anything on taste while giving up calories.”
CKE Restaurants, Inc.
CKE Restaurants, Inc. is a privately held company headquartered in Carpinteria, Calif. As of the end of the third quarter of fiscal 2013, the Company, through its subsidiaries, had a total of 3,292 franchised or company-operated restaurants in 42 states and 27 foreign countries, including 1,349 Carl's Jr. restaurants and 1,936 Hardee's restaurants. For more information about CKE Restaurants, please visit www.ckr.com or its brand sites at www.carlsjr.com and www.hardees.com.
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